Believe it or not, online surveys have been around for over two decades now and even today, it’s still pretty easy to find claims of making a living doing surveys or even getting rich taking surveys. If you know that these kinds of claims are unrealistic, but are still looking for surveys that do pay better than average, here are some tips!
How do you actually find legitimate high paying surveys?
First, the first part of the equation – finding legitimate surveys
Now for the second part – finding actual ‘high paying’ surveys
If we broaden the term ‘high paying surveys’ to ‘high paying market research’, the number of options for better-paying opportunities increases. Even so, let’s start with some options for finding the highest paying surveys.
Always state your speciality and anything that makes you unique!

For instance, if you own a classic car, you might want to fill out the auto profile. Work in IT? Try filling out the employment or technology profile. Maybe you take trips to Disneyland every few years? Fill out the travel profile if that’s the case. And if you’re a new mom, be sure to complete the household profiler – new moms are always a high demand demographic!
Consider focus groups
Because focus groups are more difficult to qualify for than surveys, take longer to complete, and in-person ones require travelling to the interview spot, the pay can be quite generous. Most in-person focus groups will pay anywhere between $50-$500 per hour, depending on qualification criteria. As a general consumer, that range is more like $50-$150 per hour, but if you’re a specialized physician or other working professionals, you can expect to earn $200+ per hour!
It can be challenging to be lucky enough to be selected to participate in a focus group, but persistence pays off (literally). If you try applying enough times and live in a major city, there’s a good chance you will be selected.
Find in-person focus groups in your area
Leo Surveys offers online paid surveys in both the USA and Canada. They also hold in-person focus groups held in major city centres. Details of these focus groups are provided to qualified participants who meet the criteria for these studies. Earning options include cash payment checks, PayPal, gift cards, Visa prepaid cards and more.
Try applying for focus groups
Because focus groups are more difficult to qualify for than surveys, take longer to complete, and in-person ones require travelling to the interview spot, the pay can be quite generous. Most in-person
focus groups will pay anywhere between $50-$500 per hour, depending on qualification criteria. As a general consumer, that range is more like $50-$150 per hour, but if you’re a specialized physician or other working professionals, you can expect $200+ per hour!
Because focus groups are more difficult to qualify for than surveys, take longer to complete, and in-person ones require travelling to the interview spot, the pay can be quite generous. Most in-person

It can be challenging to be lucky enough to be selected to participate in a focus group, but persistence pays off (literally). If you try applying enough times and live in a major city, there’s a good chance you will be selected.
In-person focus groups involve meeting at a specific time and location such as the market research company’s corporate office and spending 60-120 minutes answering questions, brainstorming, and participating in short activities that pertain to a specific topic. The client who is paying for the research is sometimes on-site and may observe participants through a one-way mirror.
Find online focus group opportunities

Online focus group providers include:
TGM Panel is an international community that also offers to pay focus group options. Simply sign up for the platform, take surveys, and wait to be selected for a focus group. Rewards primarily consist of PayPal cash payments and a low payout threshold of just $10 is needed.
Try taking video surveys
As broadband speeds have increased, video surveys are one of the newer forms of market research. They consist of answering questions with recorded video rather than typing out responses. This can be done via a cell phone or webcam. Researchers may ask questions in text format and then when ready, respondents can record their answers and upload them via the software. Because of the more personal feel to these surveys, the pay tends to be higher than traditional typed online surveys.
Life Points is an international community of over 5,000,000 members who complete surveys and take video surveys on their platform. With a very low payout minimum set at just $5, it doesn’t take long to earn your first reward. Cash, Amazon gift cards, and other rewards are options.
Major product tests can pay
Product testing or at-home testing is when you are supplied with a product that is delivered to your home, that you then ‘test’ for a certain time period, after which you then provide your feedback and experiences. The compensation on these can vary greatly; sometimes the product itself be your compensation, or at times you may have to mail the product back (at the market research company’s expense of course) but will receive a cash incentive for the online questionnaire portion of the study. If you are testing a large product such as a vacuum cleaner versus yoghurt, for instance, the compensation offered for the vacuum cleaner product test will far exceed that of a food-related assignment.
Product testing providers include:

YouGov is a highly respected survey company that focuses on political polling. They offer occasional product testing surveys for cash rewards, gift cards, and merchandise, in addition to the mobile surveys, business surveys, and IT surveys that they offer.
OneOpinion was founded in 2001 and has been offering product testing and high paying surveys for a long time. Although their rewards are limited to Amazon gift cards, PayPal cash payments and pre-paid credit cards, they offer daily survey opportunities, which many survey takers like and appreciate.
PineCone Research is an oldie, but a goodie; Offering a standard payment of $3 per survey (or £3 in the UK), the community is a popular choice for panellists. Product tests often involve keeping any products that are sent to participants. Reward options are extensive and consist of cash, gift cards, pre-paid virtual Visas and much more.
Survey diaries – longer studies with higher rewards
The idea behind survey diaries is to have participants provide their feedback shortly after performing a certain task, or at a specific interval so that they can relay their experiences without a time delay (which can potentially cause feelings and memories to change). A survey diary could be about food (ex. how did you feel after eating that piece of chocolate?), or even about tasks such as driving, shopping, etc.
Product testing providers include:
PointClub (who is currently offering a $5 new member bonus)
Opinion Outpost
Mystery shopping is a high demand activity for survey-takers (and there are a lot of scams out there, so be careful), but if you’re chosen to conduct one by a legitimate research company, the rewards can be attractive. As a secret shopper, you will generally be tasked with having a conversation with an employee at a store (based on questions memorized from a script), whether while roaming the aisles or at the till when paying for a purchase. A report will then be written that will evaluate the worker’s overall knowledge, helpfulness and friendliness, as well as the condition of the store.
Mystery shopping – lucrative if you’re picked!
Mystery shopping providers include TGM Panel.
Online surveys can pay well, but because there are hundreds of millions of participants worldwide, the pay can be lean at times. If you’re looking to find the highest-paid surveys, a strategic option is to find survey panels who offer more than just surveys. Look for websites who offer different types of research opportunities – ones that will potentially pay more. The more open you are to participate in different types of research, the better your chances of succeeding at reaching your survey income goals.
In conclusion…
Online surveys can pay well, but because there are hundreds of millions of participants worldwide, the pay can be lean at times. If you’re looking to find the highest-paid surveys, a strategic option is to find survey panels who offer more than just surveys. Look for websites who offer different types of research opportunities – ones that will potentially pay more. The more open you are to participate in different types of research, the better your chances of succeeding at reaching your survey income goals.
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